Alphabet (2015) : SEO contest

Alphabet is an SEO contest from 2015, filed under “Post-Penguin” (2011–2015) in the SEO Contests archive.

Contest fact sheet

Year
2015
Category
Post-Penguin
Keyword / name
Alphabet
Format
Online, ranking on search engines
Status
Archived

SEO context in 2015

2015

  • Mobile-friendly update (21 April 2015), nicknamed Mobilegeddon.
  • RankBrain is revealed (October); Alphabet is created as Google’s parent company (August).

What this contest teaches

  • Content and link quality become central; spam is algorithmically punished.
  • Contests now test the robustness of signals, not just their volume.

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Frequently asked questions

When did Alphabet take place?

Alphabet dates from 2015.

Which archive category is Alphabet filed under?

Post-Penguin (2011–2015). After Panda and Penguin, artificial links and thin content become risky. The archive lists only four contests for the period: organisers and entrants become more cautious.

What was the SEO context in 2015?

Mobile-friendly update (21 April 2015), nicknamed Mobilegeddon. RankBrain is revealed (October); Alphabet is created as Google’s parent company (August).