Analysing SEO contest results
KPIs, tools (Search Console, Ahrefs, Majestic, Semrush) and post-mortem: learning from an SEO contest.
Essential KPIs
Final position per engine, referring domains, indexed pages, impressions and clicks in Google Search Console, mentions in generative answers. Tools: Search Console, Ahrefs, Majestic, Semrush, Monitorank, Looker Studio dashboards.
The post-mortem
Publish winning techniques, timeline and mistakes. Qwanturank served as an anti-spam test for an engine; student contests such as Masdigbord feed portfolios.
Archive and compare
Compare with the contests in the archive: same mechanics, different algorithmic contexts.