Mangeur de Cigognes (2004) : SEO contest

Mangeur de Cigognes is an SEO contest from 2004, filed under “Pioneers” (2002–2005) in the SEO Contests archive.

Contest fact sheet

Year
2004
Category
Pioneers
Keyword / name
Mangeur de Cigognes
Format
Online, ranking on search engines
Status
Archived

SEO context in 2004

2004

  • “Austin” update (January 2004), following Florida (November 2003).
  • Google goes public (August 2004): search visibility becomes a major economic stake.

What this contest teaches

  • An invented keyword creates a neutral playing field: the whole ranking results from participants’ work.
  • Inbound links and anchor text were the main lever.

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Frequently asked questions

When did Mangeur de Cigognes take place?

Mangeur de Cigognes dates from 2004.

Which archive category is Mangeur de Cigognes filed under?

Pioneers (2002–2005). Between 2002 and 2005 the first SEO contests appeared on forums and directories: an invented keyword, zero Google results and a deadline to rank first. PageRank and anchor text then dominated rankings.

What was the SEO context in 2004?

“Austin” update (January 2004), following Florida (November 2003). Google goes public (August 2004): search visibility becomes a major economic stake.